Guerrilla marketing and TV programmes to engage people on biogas related issues

To draw attention on the many benefits of biogas, engage people and speak about biogas in a simple but creative manner is necessary.

Chris Noyce from the ADBA association provides us with two examples: the guerrilla marketing strategy used by biomethane buses in Bristol and chef Hugh Fearnley-Whittingstall’s TV programme.

Source: Biogas Channel